A few months ago, Reliance Broadcast Network Limited and CBS Studios International formed a joint venture called BIG CBS Networks. This JV announced the launch of three English Entertainment Channels; BIG CBS Prime is a premium English general entertainment channel, BIG CBS Spark is an English youth channel while BIG CBS Love is a women’s English entertainment channel.
Now the group has announced that BIG CBS Prime, the first of the three channels will be launched in November 2010. While they did not announce any set dates, they announced that it will be launched after Diwali. The other two channels will follow suit in December (BIG CBS Love) and February (BIG CBS Spark).
BIG CPS Prime will take content from CBS’s programme library and will have the latest seasons of shows such as ‘The Defenders’, ‘Blue Bloods’, ‘NCIS’, ‘Survivor’, ‘CSI: Crime Scene Investigation’ and ‘Rachael Ray’ among other shows.
The channel aims to target audience from SEC A and B (18-34 years) and the group had also decided on its distribution rates. The Big CBS channels will be distributed at a la carte rate (non-addressable) of Rs 14, Rs 11 for Big CBS Prime, Big CBS Spark and Big CBS Love, respectively. Simultaneously, the channels will be distributed at a bouquet rate (non-addressable) of Rs 21.2 (Rs 9.2 for Big CBS Prime, Rs 6.0 each for Big CBS Spark and Big CBS Love). The commercial rates of Big CBS channels are: Rs 50 for Big CBS Prime and Rs 30 each for Big CBS Spark and Big CBS Love. BIG CBS Networks has also inked its carriage and placement deal with Digicable, one of India’s largest cable TV distribution companies. :dance:
NOW THATS WHAT WE THE Tata Sky USERS ARE WAITING FOR !!!
LET'S SEE WHEN TATA SKY ADDS IT !!! :irock: :huh:
Source : BIG CBS Prime to launch in November 2010
Now the group has announced that BIG CBS Prime, the first of the three channels will be launched in November 2010. While they did not announce any set dates, they announced that it will be launched after Diwali. The other two channels will follow suit in December (BIG CBS Love) and February (BIG CBS Spark).
BIG CPS Prime will take content from CBS’s programme library and will have the latest seasons of shows such as ‘The Defenders’, ‘Blue Bloods’, ‘NCIS’, ‘Survivor’, ‘CSI: Crime Scene Investigation’ and ‘Rachael Ray’ among other shows.
The channel aims to target audience from SEC A and B (18-34 years) and the group had also decided on its distribution rates. The Big CBS channels will be distributed at a la carte rate (non-addressable) of Rs 14, Rs 11 for Big CBS Prime, Big CBS Spark and Big CBS Love, respectively. Simultaneously, the channels will be distributed at a bouquet rate (non-addressable) of Rs 21.2 (Rs 9.2 for Big CBS Prime, Rs 6.0 each for Big CBS Spark and Big CBS Love). The commercial rates of Big CBS channels are: Rs 50 for Big CBS Prime and Rs 30 each for Big CBS Spark and Big CBS Love. BIG CBS Networks has also inked its carriage and placement deal with Digicable, one of India’s largest cable TV distribution companies. :dance:
NOW THATS WHAT WE THE Tata Sky USERS ARE WAITING FOR !!!
LET'S SEE WHEN TATA SKY ADDS IT !!! :irock: :huh:
Source : BIG CBS Prime to launch in November 2010