armaanyounis
Regular
New Delhi, Sept. 3: In a far-reaching decision ensuring delivery of quality channels at the DTH subscriber home, the telecom regulator has directed all broadcasters not to compel DTH operators to buy the entire bouquet of channels but let them pick what they think are the best. The new regulation brought out on Monday by the Telecom Regulatory Authority of India (Trai) could intensify the survival struggle of lower-performing, or the new channels, which have been piggy-riding the popular channels in the bouquet offered by the broadcaster.
Telecommunication (Bro-adcasting and Cable Services) Interconnection (Fourth Amendment) Regulation 2007, coming in force from December 1, allows broadcasters to sell the bouquet only in addition to the a la carte choice of the DTH service providers. The new regulation aims to resolve the ongoing tussle between the broadcaster and the DTH operator where the latter had been protesting against taking less popular, even flop channels alongwith the successful ones in a bouquet.
"All broadcasters will compulsorily offer all their channels on a la carte basis to DTH operators," the new regulation says. "Additionally, they may also offer bouquets, but they will not compel any DTH operator to include the entire bouquet in any package being offered by DTH operators to their subscribers," it adds.
Fortifying further the a la carta mode of picking up channels, Trai also ruled that the sum-total rate of pay channels picked by the DTH operators will not exceed 1.5 times the rate of the entire bouquet. The broadcasters have also been asked to publish within 90 days the Reference Interconnect Offer (RIO) for DTH operators, containing technical and commercial terms for interconnection.
The RIO will be made available on the broadcaster’s website and to DTH operators. The RIO will clearly indicate rates of channels and bouquets, details of discounts, payment terms, security and anti-piracy requirements, subscriber base reports and audit, tenure and termination of agreement.
Courtesy: Deccan Chronicle, Tuesday, September 4th Business News
whatever it means i dont know. Hope that in the end we are benefited
Telecommunication (Bro-adcasting and Cable Services) Interconnection (Fourth Amendment) Regulation 2007, coming in force from December 1, allows broadcasters to sell the bouquet only in addition to the a la carte choice of the DTH service providers. The new regulation aims to resolve the ongoing tussle between the broadcaster and the DTH operator where the latter had been protesting against taking less popular, even flop channels alongwith the successful ones in a bouquet.
"All broadcasters will compulsorily offer all their channels on a la carte basis to DTH operators," the new regulation says. "Additionally, they may also offer bouquets, but they will not compel any DTH operator to include the entire bouquet in any package being offered by DTH operators to their subscribers," it adds.
Fortifying further the a la carta mode of picking up channels, Trai also ruled that the sum-total rate of pay channels picked by the DTH operators will not exceed 1.5 times the rate of the entire bouquet. The broadcasters have also been asked to publish within 90 days the Reference Interconnect Offer (RIO) for DTH operators, containing technical and commercial terms for interconnection.
The RIO will be made available on the broadcaster’s website and to DTH operators. The RIO will clearly indicate rates of channels and bouquets, details of discounts, payment terms, security and anti-piracy requirements, subscriber base reports and audit, tenure and termination of agreement.
Courtesy: Deccan Chronicle, Tuesday, September 4th Business News
whatever it means i dont know. Hope that in the end we are benefited
