Has Tata SKy converted their services to MPEG-4?

  • Thread starter Thread starter vivea
  • Start date Start date
  • Replies Replies 18
  • Views Views 5,139
Tata Sky is broadcasted in MPEG2!But I hope that as TATASKY is pushing PVR as well as non-PVR STBs MPEG4 compatible, they may be planning to start/switch MPEG4 sometime later.They should start broadcasting some channels simultaneously in MPEG4 and provide them in EPG for MPEG4 STBs. This way they could start testing MPEG4 and also phase out MPEG2 transmission/STBs.BTW are MPEG2 STBs also provided by TATASKY?
 
well it is already pretty clear that they just cannot migrate to mpeg4 unless they go ahead and replace the old STBs for their customers for free.
 
i think they are playing smart game. if 30% STB have average life of 2yrs. then within a year or 2, customer will have to get it replaced by paying the cost. that way they cut down the expenses by 30%.then they may come out with schemes, like new replacement STB for just 500Rs. 30-40% users will go for the scheme.so in the end they might have to replace only 20-30% MPEG2 STBs.
 
during that time both the company and the customers would suffer. and i can bet that there would be some customers who would find their STBs not working (if the switch eventually happens). india is huge and well there is no perfect plan to ensure that tata manages to replace every single unit out there. either free or paid.
 
Ericsson enables Tata Sky to launch HD in India

* Enables new services for 5 million viewers
* Provides Tata Sky customers with highest picture and sound quality
* Dramatic bandwidth savings for launch of new services using the latest generation MPEG-2 and MPEG-4 AVC encoders

Ericsson (NASDAQ: ERIC) has equipped Tata Sky, the Indian leading direct-to-home (DTH) operator, with a head-end upgrade that enables it to launch high definition (HD) channels and also increase its standard definition (SD) channel offering. The Ericsson solution achieves dramatic bandwidth savings that allow the launch of multiple new services for 5 million Tata Sky connections.

With bandwidth being such a vital commodity when launching HD services, the savings that are achieved through Ericsson’s EN8190 MPEG-4 AVC HD encoder are extremely valuable to operators. The deployment of Ericsson’s solution at Tata Sky has enabled it to offer its subscribers many HD channels with the highest picture and sound quality, further enhancing the user experience. Tata Sky has also deployed Ericsson’s EN8100 MPEG-2 SD encoder, which has enabled it to increase its SD channel capacity without the need for swap-out of legacy MPEG-2 consumer set-top boxes (STBs); this has been achieved by a combination of encoding improvements and other system wide optimizations.

“With Ericsson’s head-end, we have an advanced solution that dramatically increases the number of channels our subscribers can receive, as well as enabling us to now offer high definition programming to enhance the viewing experience,” said Yigs Riza, Chief Technology Officer, Tata Sky. “The bandwidth savings that we achieved through the EN8100 were essential in being able to deploy these services. We were delighted to benefit from Ericsson’s expertise and experience in delivering high performance television solutions.”

“This deployment marks an exciting development for Tata Sky and for the Indian television market,” said Eric Baron, Head of EMEIA Region, Solution Area TV, Ericsson. “Viewers now have access to a top range of programming in high definition, as well as an even greater variety of SD channels. The EN8100 enables all this to be achieved in the same number of encoders, maximizing the efficiency of both Capex and Opex.”

Ericsson enables Tata Sky to launch HD in India
 
Back