Panasonic kicks off price war in LCD television segment
Aiming to enhance its position in the Indian LCD television market, Japanese firm Panasonic has kicked off a price war, bringing its latest 32 inch model at a price cheaper by about Rs 6,000 than those of rivals.
The company, which is targeting sales of Rs 3,000 crore this year, is expecting that 25 per cent of its sales will come from its newly launched 32 inch LCD model '32C22', priced at Rs 24,000, about 20 per cent less than those of its competitors in same category.
Read more...
Panasonic kicks off price war in LCD television segment-Electronics-Cons. Products-News By Industry-News-The Economic Times
Aiming to enhance its position in the Indian LCD television market, Japanese firm Panasonic has kicked off a price war, bringing its latest 32 inch model at a price cheaper by about Rs 6,000 than those of rivals.
The company, which is targeting sales of Rs 3,000 crore this year, is expecting that 25 per cent of its sales will come from its newly launched 32 inch LCD model '32C22', priced at Rs 24,000, about 20 per cent less than those of its competitors in same category.
Read more...
Panasonic kicks off price war in LCD television segment-Electronics-Cons. Products-News By Industry-News-The Economic Times
