Microsoft is doing the same...
Here is the new service agreement: Microsoft Services Agreement
Google is in the midst of making some unpopular changes to some of their most popular products. Those changes, cloaked in language like "transparency," "simplicity," and "consistency," are really about one thing: making it easier for Google to connect the dots between everything you search, send, say or stream while using one of their services. But, the way they’re doing it is making it harder for you to maintain control of your personal information. Why are they so interested in doing this that they would risk this kind of backlash? One logical point: Every data point they collect and connect to you increases how valuable you are to an advertiser.
This is what they said during the PR campaign against Google when they did something similar.
Here is the new service agreement: Microsoft Services Agreement
Google is in the midst of making some unpopular changes to some of their most popular products. Those changes, cloaked in language like "transparency," "simplicity," and "consistency," are really about one thing: making it easier for Google to connect the dots between everything you search, send, say or stream while using one of their services. But, the way they’re doing it is making it harder for you to maintain control of your personal information. Why are they so interested in doing this that they would risk this kind of backlash? One logical point: Every data point they collect and connect to you increases how valuable you are to an advertiser.
This is what they said during the PR campaign against Google when they did something similar.