The operator who provides simplified data plans is going to be the winner in the long run. Not the over complicated shit which Vodafone vomits out every now and then. It's not 1999 where you keep your customers clueless all the time.Vodafone policy makers/plan deciders need to sit down for a poker game and then come up with a winning hand. MTNL is eating you guys alive in 3G market share.