Well they have more money power than ESS. Zee and Taj have more money and they clintch ESS main shows like Tour dr France, WTA tennis, Italian Football,Soccer World-cup,UEFA champions league,wwe.Now they are going to BID For Formula-1 from 2008 for India. They will spend more money because in 2009 India have their first F1 GP in Delhi or H'Bad.So Taj and Zee network would be take this because most of Motor Racing event are on these channels.