Amazon Accelerator Program

[Sushubh]

Amazon launched accelerator program to create more exclusive brands

Amazon has said it's taking applications for the Amazon Accelerator Program, which is designed to help create more brands sold exclusively on its website.
The company is using multiple tactics to expand its exclusive product offerings.
Amazon's private label business is on pace to generate $25 billion in sales by 2022, according to SunTrust Robinson Humphrey.

Amazon is inviting outside companies to "join the Amazon family of brands," according to a web page for "Our Brands." At the bottom of the page is a link where manufacturers can sign up to make products that become part of Amazon's own collection of private brands.