Google wants more Google-apps pre-installed on Android phones

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Google’s Confidential Android Contracts Show Rising Requirements - The Information

Confidential documents viewed by The Information show Google has been adding requirements for dozens of manufacturers like Samsung Electronics, Huawei Technologies and HTC that want to build devices powered by Android. Among the new requirements for many partners: increasing the number of Google apps that must be pre-installed on the device to as many as 20, placing more Google apps on the home screen or in a prominent icon folder and making Google Search more prominent.
 
Google to require more of its apps on Android devices
What's more, Google's wares will also have to be displayed in strategic locations on home screens and in "prominent" folders. This means that Android device makers like Samsung, HTC and others would need to retool where the requisite apps are positioned and factor in the increased volume. As you may recall, Google aims to reign in customization of its software too, and ZTE has already opted for the Google Now launcher by default on its upcoming devices.
 
I don't understand why OEM should have any issue if they are already using Google's OS.
 
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