No More a Market Leader

[junction393]

Gone are the days when DISHTV was taken as a Market leader, when TS was launched it followed watever TS did, and today when when Dish TV's mkt share stands at 56%, & 36% to TS .. remain ing to others. Still DT is not strong enough to handle the launch of the Biggie in the shape of BIG TV.Dish Tv has not only succumbed in the sales for acquiring new customers but has started loosing exisiting ones to BIG & TS.DIsh Tv after increasing its Child Connection charges, following the annoying policy of BIG TV(charging 50% of the Parent Connection) has once again proved that it is a not a leader just a follower, Usually when a new player enters the market it works around building its base following the Existing market leader, but here its the other way around.... A exisiting major DTh operator has followed in the footsteps of a newbie operator.Its a shame thing DISH TV had you sticked your exisitng plans and worked things to improve your software and customer service , existing subscribers could have been retained .

 

[saurabh_g]

but still till today dishtv is the market leader with 56% share, and about future no body knows what going to happen. So if you see current scenerio dishtv is a market leader.

 

[India]

If we can compare DTH and then we shold not ignore India's No.1 DTH service provider DD Direct+ which has more customer then all DTH addition.Dish TV is still leader of DTH but I agree that they drop from 69% to 56% now in 8 months.

 

[Dushie]

Well , just wait and watch once airtel and videocon start their dth services they will eat into TS and dish customers ...

 

[Jignesh]

Bigtv will surely be no1 in comning mnths and thrash Dishtv