Zee TV has a new logo. And as expected it sucks.

[kooldude]

Is that a poll? We call it self back scratching or ......

 

[Jaymin]

Yeah i didnt say Star's logo looked bad. But they too have the swoosh.

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@ kooldude....in Hindi it is - Khud ki laal karna!

 

[Sushubh]

https://imgur.com/Vp7Z9

star world does not have a curvy swoosh

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i wonder how many crores zee spent on this new branding

 

[Jaymin]

They spent $ 2 Million just for creative aspects.......the other "Communicating" aspects by advertising thru various media cost is still not available.

Zee sports a new look, celebrating life & hope - Money - DNA

 

[Sushubh]

oh boy. this looks like such a major fail. few people liked the new airtel branding but their marketing did work and we are all used to the new logo. in fact, it is hard to locate their old logos these days. it was executed so well.

 

[iChaitanya]

Wow, this new logo totally sucks. What were they thinking? STAR logos are awesome.

 

[Jonas]

When I first saw the logo, I was sorta confused I mean, is it two or zee?

To be honest, You can create much better shit than this using Gimp or Paint.NET

 

[agantuk]

^ It isn't about GIMP or Paint.NET or any other software for that matter. As someone said, it is about BRAINS.

 

[Jonas]

Actually I was talking about BRAINS who hire people "so called photocrap mastas" and gets orgasm looking at their utter crap creativity.

 

[amish]

When I saw the logo on TV... i thought something went wrong with color of my TV in that corner but changed the channel realized that its something wrong with ZEE design department!