It's companies like Sony that let these smaller companies to get the components they use on their devices. Sony has to spend on R&D. These companies don't. Also of course, Sony has to support a global service center. Good luck getting OnePlus support here in India.
Yes saw the date a bit late i hope it come to quickly this & Xiaomismartphones, it will give the established player sleepless nights but they have to get their pricing & v imp service right.
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