I think you have yet to get to meet the right Photoshop/Graphic Designers out there in Mumbai.
Abundantly clear.
I am always amazed to see stuff on websites as they incorporate the latest tech out with crazy looks and aesthetics. There are small and mid size companies out there(not only Mumbai but all over India)that could do your logo way more beautifully than you can possibly imagine.
Probably. We did hold a competition before we hired the pro.
I dont think any of the ISPs have good looking websites and I find them hard to navigate as well. So, how about doing some homework for finding the right people/company for your designing jobs. A good graphic designer would do your logos, websites etc. all nicely. These guys do it for top US websites as well, so they can definitely do it for you.
The thing one must understand is that India is not the USA. What works in the USA may not work in India. Marketing in India is very different to marketing in the USA, Japan, China, Northern Europe, Southern Europe...
For example:
[*]TelecomItalia advertises
ADSL services using photos of women draped over sofas.
Internet
[*]Finnish and Swedish ISPs use blonde men, women and children "working" with pictures of the equipment, in shiny, clean homes (as Finnish and Swedish homes often are).
Yksityiset — Elisa.fi Maxinetti - Tulevaisuus näkyy jo -
[*]Free.fr and BT uses photos of the equipment.
[*]Internode uses a photo of some kind of park, with a roadsign and combi-van.
Internode
[*]Dutch ISPs seem to use a lot of photos of smiling women.
Goedkoop internet, voordelig bellen en digitale tv van Online Internet van UPC: Supersnel internetten tot 120Mb - UPC http://www.ziggo.nl
[*]TTNet (Turkey) uses Sports, oddly enough.
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Most of them are using fairly bright and distinctive colours - the "rainbow" at the top of our logo gives us several tones to choose from.
Most of them have big pictures including clear pricing (except the USA, which seems to parallel India in that pricing information is buried quite deep: this is bad).
Most of them give 3-4 basic options.
Tata Indicom and
Reliance Communications websites are fairly nice and simple and clean, but unfortunately for
Tata, when you get past the front page, getting specific information WRT Broadband could be easier...
Instead of being direct, you get this:
:::::New day on the web ::::: - how am I supposed to know what I want? Then when I click Tata Indicom Broadband 2.0, I get
Tata Indicom Broadband 2.0, so I click Tariffs, which gives me
Tata Indicom Broadband 2.0
so I choose Mumbai and am presented with 6 options, so I click the first one, and it gives me the tariffs.
I see New Infinity 750 * 750 Kbps 256 Kbps 4 Months Rs 1,500
but those aren't what I want, so I click back in my browser (yes, I appreciate they have a small "back" link, but that's not really sufficient.) and I have to again select my circle by selecting "select city", then "Mumbai" again, then I click the second option...
Then I see, ahh, they have New Infinity 750 PLUS 750 Kbps 256 Kbps 4 Months Rs 1,650... Uh... Wtf? Why is the second one Rs150 more expensive?? And why is it new?
So I check the Lightning plans.
Lightning 100 Mbps 100 Mbps 5 Mbps 1 Months 0.6 Rs 3,500, with FUP of 10GB. Hmm, ok.
Lightning PLUS 10 Mbps 10 Mbps 1 Mbps 2 Months Rs 3,500, with FUP of 50GB. Uh... what? Yes I appreciate the 90Mbit/s speed difference but, 40GB difference for the same price, when delivered using the exact same technology with the exact same contention ratio?
Someone is having a laugh. If I was doing this on 256-512k, I'd have given up ages ago.
